The Manufacturer’s Mindset Podcast
The Manufacturer’s Mindset Podcast features casual conversations with manufacturing and industrial professionals about their journeys, lessons learned, and more. Your host is Ryan Cote, Managing Partner at Ballantine Digital.
The Manufacturer’s Mindset Podcast
Ben Hanfling: How Understanding Customer Needs Drives Product Development & Revenue Growth
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Ryan Cote
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Episode 27
In this episode of Manufacturer's Mindset, we sit down with Ben Hanfling, Chief Revenue Officer at Bay Cities Metal Products, a family-owned manufacturing company specializing in roofing and building products. Ben discusses the importance of listening to customers, empowering employees, and the strategic thinking required to increase revenue in a competitive market.
